Executive Summary: Smart Products & Services

onStrategies is a services group that provides market analysis on the software industry and insights on the impact of strategic technologies on the enterprise. We help IT vendors and service providers sharpen their message through better understanding of current market directions and critical implementation issues with their customers. We help analyst firms extend their reach through custom reports. And we help technology users by studying best practices in project implementation to deliver positive ROI.

Our products include:

    * Market research reports

    * White papers

    * Customer satisfaction studies

    * Media articles & supplements

    * Conference presentations

We also publish onStrategies Perspectives, our periodic blog on market direction. We invite you to sign up for onStrategies Perspectives free of charge.

Tony Baer, the principal, is a well-published IT analyst with over 20 years background in enterprise systems and manufacturing who has been affiliated with IT analyst firms including Summit Strategies and Ovum.

If you are a technology vendor and need to gain a better understanding of your customers, contact us so we can help you pinpoint your message and grasp of market direction.

If you are a media outlet, contact us to improve your understanding of technology market directions.